Petra Peacock

Petra Peacock's picture
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C-Cubed Communications
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Media and Marketing
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Platinum Press Office

Draftfcb Simplifies Brand to FCB

Six months after becoming Global CEO of Draftfcb, Carter Murray is changing the agency's name to FCB (Foote, Cone & Belding). "Two distinct brands, Draft and FCB, were merged together seven years ago," said Murray. "The entities have united and now have one seamless offering.

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