FCB Joburg and its client, Coca-Cola South Africa, were among the biggest winners at the 2019 edition of the Creative Circle Annual Awards.
- Petra Peacock
Platinum Press Office
Debonairs Pizza, the country's leading quick service restaurant in the pizza segment, has kicked off 2020 with a campaign from FCB Joburg promoting its popular Triple-Decker(r) offering.
'The Life', a concept created for Gumtree South Africa by Ogilvy Cape Town and directed by Egg Film's newest recruit Robin Adams, takes a harmless jab at the current generation's Insta-FOMO and offers Gumtree as a wallet-friendly solution.
'Cape Town Winter Song', a tongue-in-cheek video parodying Mother City cliches and good-naturedly teasing its residents, has won two awards at the inaugural International Tourism Film Festival Africa.
Reckitt Benckiser's 80-year-old brand Dettol is reinforcing its 'protection as strong as a mother's love' positioning with a bar soap TVC from its advertising agency McCann1886.
The latest episode in the #ToyotaStoriesSA campaign from FCB Joburg is another winner on social media with 150 000 Facebook views, 2 224 views on Instagram and over 911 views on YouTube.
The campaign, titled "Boys Do What Men Teach Them", takes a hard look at the realities around the normalisation of gender-based violence through men's perceived "innocent" and "victimless" actions (such as locker room talk, rape jokes, and the objectification of women) and by not speaking out against it wh