In July 2018, in true Africanacity style, Absa gave a new emoji life on our Twitter screens - #AfricaEmoji. A clever media buy on Twitter, its lifespan was limited to only 3 months.
Brand advertising - especially when it is of the "go big, or go home" variety - tends to be upbeat and positive. And, when going for upbeat and positivity as your motif, there can be a tendency to chuck cliches at your executions ... like cute kids or animals.
Tulips and Chimneys' executive producer Nina Pfeiffer moved into the director's chair for the first time for Tales From Teacher, a back-to-school campaign for Fruits of the Loom that was featured on Adweek and selected as Editor's Pick on AdAge.
The new ABSA Corporate and Investment Banking campaign has been conceptualised and directed by Dule from Chill Pill Films, for the TTL agency Mortimer Harvey and in extremely close partnership with its CCO Andrew Ambrogioni and his team.
This Heritage Month, Toyota South Africa and its long-standing agency, FCB Joburg, have created a 'beaded billboard' with the help of KZN community-based NGO Woza Moya to celebrate the love Toyota Corolla owners feel every time they drive their cars and celebrate the Corolla heritage.
The promotion of two extremely talented women to Executive Creative Director and the appointment of three new Exco members - all of them women - at FCB Joburg has highlighted the commitment of South Africa's oldest full-service marketing communication agency to ensuring women's voices are not only heard,
Toyota Hilux, renowned for its legendary toughness and for nearly 50 years the market leader in a hotly-contested segment of the market, goes up against its toughest competition yet in a new campaign from FCB Joburg.
Tastic Rice has taken to the small screen to communicate its new masterbrand campaign, as well as the launch of two new variants in the rice market.
Arcade Content's Zandi Tisani directed Ka Mzolo, the new Ford Figo music video with Rhea Blek. The music video follows Rhea on an increasingly strange and wonderful journey through the streets and fashion of Diepkloof.