Toyota's new social engagement campaign has successfully lifted off with over 90 000 hits and 1,4-million impressions for its first execution paying homage to Toyota Corolla owner Jitesh and his car.
- Petra Peacock
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Platinum Press Office
Rohan Reddy has been appointed as Head of Creative at FCB Connect with responsibility for curating the creative product of the group's affiliate agencies on the continent, particularly for clients and brands with a global footprint or a presence in markets across Africa.
To address the chronic shortage of programmers and drive transformation, FCB Africa's digital agency, Hellocomputer, has partnered with Umuzi to establish a Creative Programmer Learnership.
"This is your country" is the new campaign from SA Tourism thats aims to inspire South Africans to travel their own country as part of the Sho't Left, which promotes a culture of local holiday travel. The campaign has been brought to life by Ola! Films.
Terry Unser, previously Executive Business Director at FCB Africa affiliate, 1886, has rejoined the agency as Executive Director: Integrated Business. The position, a newly created one, underscores the importance of integration across all media channels and marketing disciplines for 1886's clients.
FCB Africa was named Agency of the Year at the inaugural edition of the CICLOPE Awards held in Cape Town this week, the only festival dedicated to recognising craft in advertising and moving image.
Cobus van Zyl, a marketing communications professional with seven years' experience in South Africa and eight in various sub-Saharan Africa markets has been appointed an Executive Business Director at FCB Africa with responsibility for FCB Connect, the liaison between the group's affiliate agencies on the